Our Brand Marketing division was built on the realization that both brands and bigger agencies were spending far too much money on TikTok activations. Being that Innovo is so ingrained in the space, we have the unique ability to launch campaigns for cheaper than others. The same influencer charging a brand or a bigger agency $1,000 is likely to do a campaign with us for significantly less. This allows us to bake our margins into the brands budget, rather than charging an additional retainer fee, effectively saving the brands money for those same activations. Pricing is dependent on amount of influencers, size of influencers, goal of campaign, timeline, niche of creators, and creative brief.
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